Bart Fish: Creative for Hire
I make you look good.
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Boyden & Youngblutt

Website Redesign

I had multiple roles in the design and development of Boyden & Youngblutt’s new responsive site. I helped put together rationale behind undertaking the project highlighting shortcomings of the old site and additionally outlining opportunities for growth with a redesign. In addition I helped choose our development partner and served as the main liaison throughout the project.

I led B&Y’s digital team in determining strategic priorities such as increasing the efficiency of our inbound efforts, improving our blog and it’s capabilities, standardizing our work projects, and gaining additional SEO value through observing best practices. I was also responsible for information architecture, wireframing, and design for the entire site along with leading meetings with upper management to communicate progress and functionality.

B&Y Team:

Ian Mosher – Creative Director
Bartholomew Fish – Art Director/Digital Strategist
Gavin Saxer – Social Media Specialist
Shardi Carroll – Copywriter

Client:

Andy Boyden – Principal/CCO
Jerry Youngblutt – Principal

 

 

B&Y Nashville

This project originally begun as a t-shirt design to represent Boyden & Youngblutt’s new office in Nashville, Tennessee. The final illustration ended up being used in a branded skateboard collection, t-shirt and as an alternate logo for the Nashville branch.

 

 

I hear white

Every year Boyden & Youngblutt chooses a cause or organization to both promote and donate to rather than sending out a traditional holiday card. This year we chose two charities that help troubled children, and to raise awareness we created a multi-medium card utilizing both video, web and print.

I was responsible for card design, art directing the video shoot, and the final edit of the two videos.

B&Y Team:

Ian Mosher – Creative Director
Bartholomew Fish – Art Director/Digital Strategist
Shardi Carroll – Copywriter

Client:

Andy Boyden – Principal/CCO
Jerry Youngblutt – Principal

 

 

ParkviewGO

The GO campaign was created to inspire people to get going on the path to better health. The micro-site was intended to provide information about the GO Challenge, and how to get involved.

I was primarily responsible for the front end design of the site and worked with the team at Boyden & Youngblutt to iterate and ensure we were reaching the goals and targets that were created at the onset of the project.

B&Y Team:

Ian Mosher – Creative Director
Bartholomew Fish – Art Director
Danee Pye – Digital Strategist/Copywriter
Gavin Saxer – Social Media Specialist
Kathy Bock – Copywriter

Client:

Parkview Hospital