Connecting the dots for a
scaling data mining company
Partner: Crue
Actfore Street Posters
Actfore Logo
Challenge:
Create an upscale but fun brand for a local restaurant and duck pin bowling concept. The brand had to reference The Pearl, the building it would reside in.
Solution:
We underwent a logo exploration that led us to a script wordmark with a contrasting, organic sans serif that would also serve as the main typeface for the brand. We chose a limited, earthy color palette, created a duck mascot of sorts and other brand elements like their duck pin symbol.
Actfore Symbol
Actfore Social
Actfore Business Card
Actfore Symbol Colors
Actfore Photography Style
Actfore Outdoor Sign
Actfore Brand Guidelines









